• WWDC 2025
  • Cryptocurrency
  • Earnings
  • Enterprise
  • About TechBooky
  • Submit Article
  • Advertise Here
  • Contact Us
TechBooky
  • African
  • AI
  • Metaverse
  • Gadgets
Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
  • African
  • AI
  • Metaverse
  • Gadgets
Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
TechBooky
Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
Home Service news

YouTube Retests Premium Lite Plan With Fewer Ads

Akinola Ajibola by Akinola Ajibola
October 18, 2024
in Service news
Share on FacebookShare on Twitter

YouTube is expanding its “Premium Lite” option, which offers a less expensive subscription with less advertisements, to other nations.

The new YouTube memberships, which are around half as expensive as the standard Premium membership, are now available for testing in more countries. This was revealed to The Verge that it had been testing a new version of the subscription in Australia, Germany, and Thailand after discontinuing Premium Lite, its less expensive version of YouTube Premium, last year. “Premium Lite” just lowers advertisements, in contrast to the regular Premium subscription, which also offers YouTube Music, offline downloads, and background play. But it doesn’t get rid of them entirely.

Although it was never completely cancelled, YouTube had already removed the “Lite” plan from the majority of countries in late 2023. The strategy was first introduced in Thailand, and the internet giant acknowledged intentions to continue testing it.

For several months, the company has been testing a “different version” of the subscription with “some users in Australia, Germany, and Thailand (with the most recent one beginning in Australia at the start of this year),” according to Jessica Gibby, a spokesperson for the company who confirmed the tests to The Verge. “We don’t have anything else to share in terms of a broader rollout at this time,” Gibby continues.

The Premium Lite subscription in Australia costs $8.99 AUD per month on the web, which is slightly less than half of the $16.99 AUD price for the full edition of Premium, according to a screenshot posted on Threads by singer-songwriter Jonah Manzano. Another screenshot from Manzano shows that the prices for iOS are $11.99 AUD for Premium Lite and $22.99 AUD for Premium.

Another source acknowledged that the package costs $11.99 per month in Australia, which is half as much as the regular Premium plan. Additionally, a pricing of $8.99 per month seems to be being tested.

Following the launch of a number of new features aimed at enhancing user experience and strengthening the bond between artists and their followers, YouTube has now expanded.

The new edition of Premium Lite contains fewer advertisements on YouTube and YouTube Kids than the prior version, which had none. YouTube notes in a footnote that viewers may encounter “non-interruptive ads when you search and browse” and that advertisements may show up on “music content and Shorts.”

YouTube had a glitch earlier that month that mistakenly banned accounts and deleted channels all around the world.

Eventually, YouTube restored access to premium services including YouTube TV, YouTube Premium, and YouTube Music subscriptions, as well as the channels.

The screenshot’s rubric also demonstrates that this version of Premium Lite lacks features that were previously absent from the previous edition, such as ad-free access to YouTube Music, offline video download and playback, and background video playback.

In 2021, YouTube first started testing Premium Lite in some regions of Europe.

Related Posts:

  • gsmarena_001
    YouTube Premium Lite plan Launch in 4 Countries Soon
  • YouTube-Premium-Lite-17-10-2024-1-2
    YouTube's Premium Lite Plan With Ad-Free Streaming
  • 106796532-YouTube-Thumbnail-1-jpg
    YouTube Tests Two-Person Premium Package, To…
  • youtube-premium
    YouTube Premium Price Rise by 54% in Nigeria
  • youtube-premium
    YouTube Is Testing A “Jump Ahead” Feature Powered By AI
  • 6650f7f0-14b2-11ed-ba7b-70623770e37e-780×470
    YouTube Is Experimenting A New feature Called Pinch-To-Zoom
  • 1952498-screenshot-2025-01-23-at-95118pm
    YouTube Premium Features: Enhanced Audio & Playback
  • spotify-getty-nurphoto
    Spotify Denies Ads Featured In Premium Subscription Tier

Discover more from TechBooky

Subscribe to get the latest posts sent to your email.

Tags: subscriptionyoutubeYouTube Premiumyoutube premium lite
Akinola Ajibola

Akinola Ajibola

BROWSE BY CATEGORIES

Select Category

    Receive top tech news directly in your inbox

    subscription from
    Loading

    Freshly Squeezed

    • Government and Tizeti Install Internet in Lagos, Abuja Universities June 9, 2025
    • Xcode 26 Adds AI Code Assistance and Swift 6.2 Updates June 9, 2025
    • Apple’s ‘Liquid Glass’ and Privacy AI Fail to Impress Investors June 9, 2025
    • Apple Adds Real-Time Translation to Messages, FaceTime, and Calls June 9, 2025
    • Apple Enhances AirPods with Camera Control and Studio Audio June 9, 2025
    • Apple Watch Adds Wrist Flick Alerts and AI Workout Features June 9, 2025

    Browse Archives

    June 2025
    MTWTFSS
     1
    2345678
    9101112131415
    16171819202122
    23242526272829
    30 
    « May    

    Quick Links

    • About TechBooky
    • Advertise Here
    • Contact us
    • Submit Article
    • Privacy Policy
    • Login

    © 2021 Design By Tech Booky Elite

    Generic selectors
    Exact matches only
    Search in title
    Search in content
    Post Type Selectors
    • African
    • WWDC 2025
    • Artificial Intelligence
    • Gadgets
    • Metaverse
    • Tips
    • About TechBooky
    • Advertise Here
    • Submit Article
    • Contact us

    © 2021 Design By Tech Booky Elite

    Discover more from TechBooky

    Subscribe now to keep reading and get access to the full archive.

    Continue reading

    We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.Ok