• Cryptocurrency
  • Earnings
  • Enterprise
  • About TechBooky
  • Submit Article
  • Advertise Here
  • Contact Us
TechBooky
  • African
  • AI
  • Metaverse
  • Gadgets
Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
  • African
  • AI
  • Metaverse
  • Gadgets
Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
TechBooky
Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
Home Enterprise

Tim Cook Explains Apple’s IBM Alliance

Paul Balo by Paul Balo
July 17, 2014
in Enterprise, Service news
Share on FacebookShare on Twitter

Thirty years after casting IBM in the role of Big Brother in its “1984” Mac ad, Apple has entered into an incongruous alliance with the company. Why is Apple embracing its old nemesis, and why now? CEO Tim Cook told Re/code that pairing IBM’s enterprise credibility with Apple’s consumer-facing mobile device acumen creates an unmatched combination. Here’s his rationale: “The way to think about this is that there are a lot of killer consumer apps out there. … But they were built from a mobile point of view from the ground up. And so they didn’t have the legacy of having been built for the desktop ever. A lot of the enterprise stuff started out from the desktop and then migrated to mobile. It’s not optimized for mobility. … By and large, I think we’ve transformed the life of consumers, but I wouldn’t say we’ve transformed the enterprise. We’ve transformed it some. But the truth is that in order to do that in a big way you need to have the industry expertise of each of the industry verticals, and IBM has that in spades. We don’t have that. … Together we deliver a product to the enterprise that neither of us could deliver on our own, and that we don’t think any pair of or combination of many companies can do. This is a watershed partnership. It really is profound.”

source: John Paczkowski/Recode

Related Posts:

  • IMG_4423
    Everything You Need to Know About Apple’s “Glowtime”…
  • Apple-Intelligence-app-icon
    More Language Support For Apple Intelligence From April
  • apple_vs_elon_musk-sixteen_nine
    Elon Musk Says Apple Never Considered Taking Down…
  • 840_560
    Massive AI Upgrades Coming To Siri For iOS 18 Via Ajax LLM
  • Apple Intelligence
    Apple Intelligence is Revolutionizing Tech Rivalry…
  • ChatGPT
    ChatGPT Mobile App Is Available On Apple Store,…
  • applewatch_series_3_two_loop_full.jpg.og
    watchOS 9 Will Drop Support For Apple Watch Series 3
  • lenovo-yoga-book-feature-awesome-specs-android
    Apple Reports Impressive Fiscal Third Quarter…

Discover more from TechBooky

Subscribe to get the latest posts sent to your email.

Paul Balo

Paul Balo

Paul Balo is the founder of TechBooky and a highly skilled wireless communications professional with a strong background in cloud computing, offering extensive experience in designing, implementing, and managing wireless communication systems.

BROWSE BY CATEGORIES

Select Category

    Receive top tech news directly in your inbox

    subscription from
    Loading

    Freshly Squeezed

    • AI Helps Google One Reach 150 Million Subscribers May 16, 2025
    • FT Lists Paymenow, TymeBank & Omnisient Among Africa’s Fastest-Growing Firms May 16, 2025
    • MoonPay and Mastercard Partner to Advance Stablecoin Payments May 16, 2025
    • Google Gemini Advanced Users Can Now Link to GitHub May 16, 2025
    • TikTok Accused of Violating EU Internet Content Rules May 15, 2025
    • Activists and Users Criticize NCC & Telcos Over Customer Penalties May 15, 2025

    Browse Archives

    May 2025
    MTWTFSS
     1234
    567891011
    12131415161718
    19202122232425
    262728293031 
    « Apr    

    Quick Links

    • About TechBooky
    • Advertise Here
    • Contact us
    • Submit Article
    • Privacy Policy

    Recent News

    AI Helps Google One Reach 150 Million Subscribers

    AI Helps Google One Reach 150 Million Subscribers

    May 16, 2025
    FT Lists Paymenow, TymeBank & Omnisient Among Africa’s Fastest-Growing Firms

    FT Lists Paymenow, TymeBank & Omnisient Among Africa’s Fastest-Growing Firms

    May 16, 2025
    MoonPay and Mastercard Partner to Advance Stablecoin Payments

    MoonPay and Mastercard Partner to Advance Stablecoin Payments

    May 16, 2025
    Google Gemini Advanced Users Can Now Link to GitHub

    Google Gemini Advanced Users Can Now Link to GitHub

    May 16, 2025
    TikTok Accused of Violating EU Internet Content Rules

    TikTok Accused of Violating EU Internet Content Rules

    May 15, 2025
    Activists and Users Criticize NCC & Telcos Over Customer Penalties

    Activists and Users Criticize NCC & Telcos Over Customer Penalties

    May 15, 2025
    • Login

    © 2021 Design By Tech Booky Elite

    Generic selectors
    Exact matches only
    Search in title
    Search in content
    Post Type Selectors
    • African
    • Artificial Intelligence
    • Gadgets
    • Metaverse
    • Tips
    • About TechBooky
    • Advertise Here
    • Submit Article
    • Contact us

    © 2021 Design By Tech Booky Elite

    Discover more from TechBooky

    Subscribe now to keep reading and get access to the full archive.

    Continue reading

    We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.Ok