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Home African

TikTok Address Content Moderation Lapses in Fear of Kenyan Regulators

A comprehensive approach to video takedowns in compliance with local regulations…

Emeka Eni by Emeka Eni
November 15, 2024
in African, App, Government, Social Media
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TikTok has been added to the list of social media service providers the Communication Authority (CA) of Kenya is agitated to appropriately moderate sensitive contents TikTokers’ shared on the video streaming platform in terms of upholding its local cultural values.

The Kenyan regulatory system seems to be relentless as always with probing foreign companies operating within its jurisdiction to have popped up on Techbooky’s radar multiple times per its keen focus on protecting its digital landscape from sharks..

However, TikTok’s fidgety report reveals the challenges the social media platform faces in avoiding defaulting regulatory policies that it is bound to welcome lawsuits pushed by Kenyan regulators that impact migraine on its smooth Short video stream media.

TikTok reportedly faced unusual scrutiny issued by regulators based in diverse countries where its operations are active. A higher fraction of all the regulatory scolds the short video media has recorded so far happens to be biased per racist consent ruled against its Asian gene.

The Asian social media relentlessly thrives to keep regulators off its back by removing hundreds of millions of illicit short videos globally in Q1 2024, a 5% decrease from the previous quarter. In Kenya,

 

“During the 2024 Q1, we removed 166.99 million videos globally, and the in-app automated system took down 129.33 million videos. The global scale of massive video takedowns recorded a 98.2% proactive detection rate in Africa.”

 

The CA’s insatiable thirst to be pleased impacted a fidgety campaign on TikTok that spikes the challenges to appropriately moderate the in-app users’ socializing paradigm by sharing optimal content that glorifies the local culture and compliance with regulatory policies.

It is worth noting that over 360,000 videos were taken down for violating community guidelines during the early days of 2024. This move is part of TikTok’s efforts to tackle moderation challenges in Kenya and ensure a safer online environment.

Kenyan languages, such as Swahili and Luo, pose challenges for AI-powered moderation tools. Local context and cultural differences require nuanced understanding.

This connotes that the Asian social media is keen to collaborate with the Kenyan authorities per the media’s consent to manually moderate its robust social media by hiring Kenyan descendants as staff to get the job done in identifying foul contents that contradict local cultural ethics, and customs.

However, TikTok’s social media giant status quo is reputably ranked as the second most used app in the world explains why Asian social media has been facing increasing pressure to address moderation challenges in Kenya.

This impacted TikTok’s response to announcing in-app plans to modify its content moderation efforts, particularly when it comes to video takedowns. This move aims to tackle issues such as hate speech, misinformation, and harmful content that have plagued the platform.

TikTok has gained immense popularity in Kenya, with over 1 million active users. However, the platform’s rapid growth has also led to concerns regarding content moderation. Users have reported instances of hate speech, bullying, and harassment.

TikTok’s moderation efforts in Kenya reflect its broader global practices while addressing unique regional challenges. The platform’s commitment to local partnerships, staffing, and automated systems aims to create a safer online environment for Kenyan TikTokers’.

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Tags: Content moderationhate speechkenyamisinformationModeration Challenge stiktokVideo Takedowns
Emeka Eni

Emeka Eni

I am a tech enthusiast, creating contents, graphic designer and am Africa.

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