Uber’s Chief Brand Officer, Bozoma Saint John, Is Leaving
Bozoma Saint John is a natural born branding expert that exudes confidence and has been navigating through corporate America with ...
Tag: branding
Google And Apple Brands Take A Hit In Brand Reputation Poll, Amazon Holds On Top Spot
The 2018 Harris Poll for reputation is out, see the brands that jumped and those that took a hit According ...
Etisalat Nigeria Adopts New Name, 9Mobile. What Now For Subscribers?
Following the financial crises that have trailed Etisalat Nigeria, the embattled telecoms firm has adopted a new name 9Mobile, although ...
What You Should Know About E-commerce Branding
If your head hurts, you take an Aspirin. Why? Because Bayer had built a fantastic brand several decades ago and ...
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