Now that the app world is evolving faster than ever, businesses are looking for more efficient, effective ways to provide value, both internally to their team and externally to customers.
If you are not looking into “low-code” methods for business developments, you’re missing out.
Low code is a new way to bring utility to your applications. You can use elements such as drag and drop, clicking, and one-touch purchases and keep navigation straightforward for your end-users.
This low code approach also allows your team to deploy apps more appropriately to meet key business objectives.
In this article, we will look at ways that your company can adopt low-code or no-code methods and the benefits you can enjoy as a result.
Without further ado, let’s get started.
High Development Speed
The first and most important benefit of low code app design is that it is faster to deploy. You can create an app in days or hours instead of weeks and months.
This allows you to see if you really have something viable for your market. It also means that you need fewer developers, thus reducing your payroll.
And in business, everyone wants to look for ways to cut costs so that profits can help the team with their financial goals — making them want to stay with your company longer.
Fewer Bugs
Bugs in your code tend to become a huge problem. That is why one of the major benefits of low code app development is that it reduces bugs.
After all, the more code you have, the more chances for bugs to occur.
Computers can only do what you tell them to do. So one typo or line of code that is incorrect then throws your whole app into disarray.
By introducing user-friendly elements and less code, you achieve a few things.
First of all, your users don’t need to think as much. Secondly, your team can work easier and make fewer mistakes. Thirdly, when conducting third-party reviews of your code, they can understand it better, so the consulting fees are less costly.
Multiple Deployments
Two is better than one. And, of course, the more deployments you make, the more versions you have.
Sharing a deployment service like GitHub allows your team to create multiple versions at the same time.
However, with traditional programming, there are numerous lines of code, which has its disadvantages. Less code means that less communication and waiting needs to happen before you deploy your multiple versions.
Testing
There is a saying in marketing that you should always be testing. Well, this holds true for app development as well.
After all, your app is going to be used by an end client, whether that is a B2B client or an individual consumer.
Low code allows testing to occur faster. That means you can catch bugs, test, and improve your application faster than before.
It allows you to innovate faster than your competition so that you can find new avenues for revenue and value creation in the marketplace.
Looking at Trends
When developing apps, you need to be on the cutting edge of trends. If you’re not, you might end up falling behind while the competition gains market share and pushes you out.
To combat this, look to tools that help you know what trends are on the up.
Low-code development enables you to respond to the newest trends faster than a competitor who has to completely rehaul a hand-coded app. By doing this, you can be faster in your processes, reaching end-users before the competition does.
Google Trends
This is an excellent resource. You can type in a word or phrase and see how often it has been searched for.The results are available as far back as five years or as recently as the previous few months.
You can plan your development around this to go with the “flow” of market demand.
Keyword Planner
This classic tool lets you see (almost) exact search volumes for certain keywords.
Development is important, but knowing what to develop is how you can innovate and market around your target audience. Ignoring keywords is like shooting in the dark.
All of these tools will give you an awareness of what the market demands at the moment so that you can direct your development efforts accordingly.
Looking at these trends will tell you what users want so you can go ahead and be the first one to offer it to them.
Market Feedback
No matter what industry you are in, you should be getting constant feedback from your market. After all, these are the people you are serving.
Without their input, you are simply guessing and holding endless meetings that go nowhere.
There are some great ways today to get market feedback that didn’t exist in the past.
For instance, if you have built an email list, you can send out a survey asking what your customers like, don’t like, or otherwise feel about your app and services.
Additionally, online forums are an excellent way to have a stealth view of your market’s desires.
Facebook groups, industry-specific sites, and other platforms are a congregation of your target market. Look at what they’re saying when they think no one is listening.
If you are the only company responding to their feedback, you will differentiate yourself from the competition.
In Conclusion
There is no getting around the fact that low-code and no-code app development represent the future of technology.
Whether you cater to businesses or consumers, the reality is that you need to make it easier for your clients and team to accomplish their goals.
However, this is easier said than done.
Many companies ignore the best practices of low code methods and therefore miss out on the benefits. If you can develop faster, make the user happier, and save money, you can position your business for more success.
So, implement the key points above. Then, conduct regular reviews to ensure your code is running effectively (behind the scenes) so that the people who are not technology-savvy can accomplish their needs.
As a result, they will reward you with more business and revenue.
Author bio
Jen McKenzie is an up-and-coming author from NY. She writes on business, marketing, and HR subjects. When not at her desk, you can find her taking long strolls in the countryside or enjoying her free time brushing up on photo editing. You can reach Jennifer @jenmcknzie
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