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Home Fintech

Despite The Odds, Fintechs in Canada Are Growing

Akinola Ajibola by Akinola Ajibola
March 27, 2025
in Fintech
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Financial illustration of abstract city and financial numbers with Canadian flag

Financial technology firms that use innovation to offer digital financial services, such as banking, payments, lending, wealth management, and insurance, are referred to as fintechs in Canada. These businesses improve productivity, security, and customer experience via the use of AI, blockchain, and data analytics and with rising values and companies turning to technology to save costs, the industry is recovering.

The good news for Toronto-based Float Financial is that its clients are beginning to squeeze pennies to deal with the consequences of Canada’s trade war with the United States.

“We save them a lot of money,” stated Andrew Dale, chief financial services officer, as the straightforward explanation. Small and medium-sized enterprises can obtain prepaid corporate credit cards and other financial solutions from Float. According to Dale, a platform subscription is far less expensive than the wages of an internal financial staff that would be needed to handle the same responsibilities.

Dale stated, “You can make your life much easier and reinvest those savings in your business.”

Ironically, it seems to be a perfect fit for the era in which we live.

As U.S. President Donald Trump’s trade war continues, Canada’s relationship with the United States is in ruins. Economists predict that economic growth will drop to 0.7% this year and next, while small company optimism is at a 25-year low. However, there are grounds for cautious optimism in the fintech space.

Big-name investors are lending money to companies like Float, and their values are increasing. Even foreign fintech companies are aiming to get into Canada’s renownedly consolidated banking sector. Daniel Smiertka, a spokesman for the U.K. fintech company Revolut, stated that “Canada remains a potential market of interest” for the company, but he would not comment on rumors that the company is hiring a Canadian CEO. Earlier this month, Houston-based Zolve likewise declared its intention to enter the Canadian market, but it did not reply when asked for further information. These changes represent a significant departure from the post-pandemic deep freeze that hit the financial industry, which was even more harsh than that experienced by other IT sectors.

Regardless of economic uncertainty, fintechs are increasingly viewed as ideal partners to help businesses achieve efficiency by becoming digital, according to Georges Pigeon, a partner in KPMG’s Canadian transaction advising practice.

Will the challenging economic situations compel individuals to contact fintechs now, tomorrow, or Monday? “I doubt it,” he remarked. “I believe there is a larger theme. “The main focus is on how we can enhance our operations to make them more smooth,” Pigeon stated. 

When asked if he believes that investing in Canadian fintechs is a smart idea right now, “A great time, actually,” said Jan Christopher Arp, founder managing partner of the Holt Xchange, a financial venture capital firm. Considering that 2022 witnessed the aftermath of exuberant fiscal stimulus-fuelled tech investing, Arp said he thinks the market overcorrected a few years ago and that values are about to rise again.

Arp says that changes in Canadian regulations are also beneficial. Canada intends to provide open banking and real-time payments next year and currently has monitoring mechanisms in place for cryptocurrency trading platforms and payment companies. While the Real-Time Rail would provide fintechs with direct access to a new piece of national payments infrastructure, open banking will help them by providing them with dependable access to banking data upon client request to power apps such as accountancy software and expenditure trackers.

New regulations have been imposed as a result of such changes. According to an email from Nikil Chande, senior director for registration and enforcement with the Bank of Canada’s oversight system for payment service providers, monitoring gives Canadian payments companies clarity and makes their clients feel secure using them. “Investment and interest in the space can be boosted by both of these developments,” he stated.

Since 2024, Canadian fintech has been on the rise. According to KPMG-compiled statistics from PitchBook, investment hit a record US$9.5 billion last year, up from US$1.1 billion the year before. In addition to surpassing other digital sectors in Canada that are still struggling to get capital, including cleantech, fintech financing in the nation beat the industry internationally last year, when investment fell.

A $70-million Series B sponsored by Goldman Sachs’ growth equity division was announced by Float in January. After a US$30 million Series A led by Tiger Global in 2021, Float was valued at US$150 million; the round increased that valuation by around 30%. In recent months, notable fundraising efforts have also been reported by Wealthsimple (investment trading), Koho (digital banking), Nuvei (payment processing) and Borrowell (credit rating/scoring), and Venn and Loop. Strong regulatory control, government assistance, and the growing use of digital financial solutions by businesses and consumers all help the sector, two other fintech companies located in Toronto.

International companies aiming to join the Canadian market would face difficulties if they don’t take the time to comprehend it, according to Dale, head of financial services at Float. If a company doesn’t take the time to comprehend Canada’s intricate web of compliance obligations, what appear to be favourable policies might find it in hot water, he added.

“You have to be deeply ingrained in Canada, but you can grow quickly,” he remarked. “Is it different now? Depending on their level of investment, I believe.

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