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Home Events

Apple’s Next Event Will Take Place On September 14th

Olagoke Ajibola by Olagoke Ajibola
September 7, 2021
in Events, Gadgets
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Apple’s next big fall event will take place on Tuesday, September 14th at 1 PM ET, the company announces. The Apple event, which carries the tagline “California streaming,” will most likely be another virtual event broadcast from Apple Park. The company typically announces the year’s new iPhones at the fall event, and this year’s entry is expected to be called the iPhone 13. The new series of phones will apparently come in the same sizes as the iPhone 12, but a headline feature for some models could be high refresh rate screens, finally delivering tech that has been available on many Android phones. The new phones are also expected to have smaller display notches and improved cameras.

It’s hard to pull specific clues from Apple’s static event invite, though the darkening sky might suggest we’ll see improved night mode photography. And perhaps the glowing Apple logo is hinting toward an always-on lock screen for the iPhone.

A video from Greg Joswiak, Apple’s SVP of worldwide marketing, shares a bit of more analysis. The video takes us inside an AR Apple logo, and inside the Apple, you can see the same horizon from the static invite. Eventually, though, the perspective shifts up to linger on the stars above. That could suggest that the new iPhone could have an astrophotography mode, like what Google has offered with some Pixel phones, or that Apple will discuss rumoured satellite link features for iPhones. If Apple reveals the next iPhone at the event as expected, then it’s most likely the company will also share a release date for iOS 15. We already heard about one of its biggest features, SharePlay, which won’t be included in the initial public release of the software.

Apple has several other projects in the works that could possibly make appearances at the event as well. The next Apple Watch, reportedly called the Apple Watch Series 7, is rumoured to have a new design with flatter edges and larger 41mm and 45mm screens, a 1mm bump from the Series 6. (Though, the new Watch is reportedly facing manufacturing issues that could lead to delays.) Apple’s next entry-level AirPods may have a new design that takes cues from the AirPods Pro. New 14-inch and 16-inch MacBook Pros equipped with the company’s custom-designed chips and an SD card slot are also rumoured to be on the way.

The event arrives following a tough few weeks for Apple. The company delayed controversial child protection features after intense criticism from privacy and security experts. Apple announced a number of recent App Store policy changes, though they only mildly address developer concerns. And with proposed legislation in multiple countries, increased regulatory scrutiny, and the looming verdict in the Epic Games v. Apple trial.

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Olagoke Ajibola

Olagoke Ajibola

Olagoke Ajibola is a creative writer and content producer with an eye for details and excellence. He has a demonstrated history of telling stories for TV, Film and Online. Aside from being fascinated by the power of imagination, his other interest are travel, sport, reading and meeting people.

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